文章摘要
吴彬江.基于SWOT分析的健康管理服务业发展策略[J].南京医科大学学报(社会科学版),2019,(2):94~97
基于SWOT分析的健康管理服务业发展策略
Research on development strategy of health management service industry based on SWOT analysis
投稿时间:2018-12-04  
DOI:10.7655/NYDXBSS20190203
中文关键词: 健康管理服务  发展策略  SWOT分析
英文关键词: health management services  development strategy  SWOT
基金项目:
作者单位
吴彬江 江苏护理职业学院江苏 淮安 223005 
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中文摘要:
      具有我国特色的健康管理服务业正在探索中发展。文章对健康管理服务业当前的发展进行战略管理的态势分析法(strengths weakness opportunity threats,SWOT)分析,探讨健康管理服务业发展所面临的内部条件和外部环境的优势、劣势、机遇和威胁。并对其粗分的三个子系统,即医疗卫生系统、专门从事健康管理服务产业的系统以及健康管理服务产业的相关配套和支撑系统,提出结合它们各自特点的发展策略,要发掘系统内部的优势与机会,充分利用发展机遇,转变优化发展中的困境,以促进和指导健康管理服务业的科学发展。
英文摘要:
      The health management service with Chinese characteristics is under development. This paper analyzes the current situation and progression of the health management service by the use of the SWOT method for strategic management. This study also discusses the advantages, disadvantages, opportunities and threats, the internal conditions and external environment faced during the development of the health management service. And the rough points of three subsystems, namely, medical and health system, health?specilized management service system, and supporting system in health management service. The combination of with the characteristics of their respective development strategy is put forward to explore system with its own advantages and opportunities, make full use of the opportunities for development and optimization, in order to promote and guide the scientific development of health management services.
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