Colleges and universities need to use internet thinking as an effective way to build a clean and honest culture in " internet plus". Cultivating awareness of cross-border and sharing to promote the formation of a clean political culture; Forming user thinking, establishing a clean professional culture, and promoting the transformation of management and teaching from authority and paternalism to democracy; The use of big data thinking to establish a clean academic culture should not only rely on big data to establish a sound academic misconduct detection system, but also use big data to promote the development of academic innovation awareness and system. The platform thinking is used to promote the construction of public opinion culture against corruption in colleges and universities, and to build a platform of anti-corruption culture so that the main body of the platform construction can change from one-way and multi-party participation, from other organizations of the platform to self-organization and from one-way communication of the platform to multi-dimensional interaction.