数字医疗背景下医患信任重建机制研究
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1.安徽医科大学临床医学院 中国 合肥 230001;2.安徽医科大学卫生管理学院 中国 合肥 230032

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Research on Doctor-Patient Trust Reconstruction in the Digital Healthcare Context
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Anhui Medical University

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    摘要:

    随着互联网医院、人工智能辅助诊断和远程诊疗的快速发展,数字医疗情境下医患信任呈现出新的结构性挑战。本文基于关系契约理论与情感纽带理论,构建数字医疗情境下“关系契约—情感纽带”双路径医患信任模型,将制度性信任与人际性信任作为数字医疗信任重建的核心维度。其中,关系契约路径强调通过数据治理、算法透明和平台规则优化等制度安排夯实制度性信任基础;情感纽带路径则聚焦于数字环境中的共情沟通、持续互动与关系维护,以强化医患间的人际信任。进一步分析发现,技术中介弱化情感联结、信息不对称加剧权力失衡、算法黑箱削弱信任认知以及数据安全风险抑制信任生成,是数字医疗信任受损的四类关键机制。据此,本文从制度、人际、技术和文化四个层面提出系统化信任重建路径,推动数字医疗环境下医患信任由制度保障向关系协同演进,最终实现“医患命运共同体”的数字化实践。本研究拓展了关系契约理论在数字医疗领域的应用,为数字医疗时代医患信任治理提供了新的理论框架与实践启示。

    Abstract:

    With the rapid development of internet hospitals, artificial intelligence-assisted diagnosis, and telemedicine, physician–patient trust has encountered new structural challenges in digital healthcare settings. Drawing on Relational Contract Theory and Emotional Bond Theory, this study develops a dual-path framework of “relational contract–emotional bond” for rebuilding physician–patient trust in digital healthcare, with institutional trust and interpersonal trust serving as its two core dimensions. The relational contract path emphasizes strengthening the institutional foundation of trust through data governance, algorithmic transparency, and platform rule optimization. In contrast, the emotional bond path focuses on enhancing interpersonal trust by promoting empathic communication, continuous interaction, and relationship maintenance in digitally mediated healthcare. Furthermore, the study identifies four major mechanisms underlying trust erosion in digital healthcare: the weakening of emotional connections caused by technological mediation, intensified power imbalance resulting from information asymmetry, diminished trust anchors due to algorithmic opacity, and inhibited trust formation arising from concerns over data security and privacy. In response, a systematic trust reconstruction framework is proposed from four complementary dimensions—institutional, interpersonal, technological, and cultural—to facilitate the transformation of physician–patient trust from institutional assurance to collaborative relationships in digital healthcare. Ultimately, the framework aims to advance the digital realization of a physician–patient community with a shared future. By extending the application of Relational Contract Theory to the field of digital healthcare, this study enriches the theoretical understanding of physician–patient trust and provides practical implications for trust governance in the era of digital medicine.

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  • 收稿日期:2026-06-30
  • 最后修改日期:2026-09-07
  • 录用日期:2026-09-08
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