基于PLS的广东社区中医药服务公众满意度研究
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泉州师范学院科研基金项目(2012XGA02)


An assessment of public satisfaction on community traditional Chinese medicine service based on PLS in Guangdong province
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    摘要:

    目的:参考顾客满意度指数模型建立社区中医药服务公众满意度结构方程模型,以广州?深圳?汕头?惠州和湛江5个城市为例,对广东省社区中医药服务现状进行分析?方法:以偏最小二乘法(PLS)为拟合方法,开展广东省社区中医药服务公众满意度的实证研究?结果:广东省社区中医药服务公众满意度结构方程模型拟合度理想,具有可行性?结论:针对测评结果提出要进一步推动社区公众满意度测评,提高社区中医药服务的综合质量,改善影响满意度的重要因素

    Abstract:

    Objective:To make the public satisfaction structural equation model for community traditional Chinese medicine service by referring to the customer satisfaction model, and to analyze the current situation of community traditional Chinese medicine service in the city group of Guangzhou, Shenzhen, Shantou, Huizhou and Zhanjiang in Guangdong province. Methods: Using the method of PLS, an empirical study on the public satisfaction with the community traditional Chinese medicine service in Guangdong province was conducted. Results: The study revealed that the satisfaction index model was feasible for assessing the community traditional Chinese medicine service in Guangdong province. Conclusion: The results showed that satisfaction assessments should be promoted further, the quality of traditional Chinese medicine service in community should be reformed, and the important factors that affected satisfaction should be improved.

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李 亮,孙晓生.基于PLS的广东社区中医药服务公众满意度研究[J].南京医科大学学报(社会科学版),2012,(4):246~250

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  • 收稿日期:2012-06-10
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